Week 8: Summary

The "Eat This" app has evolved throughout the course of this project. The "Eat This"app originally started as an application that would provide users with a number of different options for healthy eating. The first aspect of the app called "Eat This Instead" allowed users to type in what they were craving, say a brownie, and the app would provide a number of healthy alternatives to that craving. The second aspect of the app called "Balance It" would allow users to plug in ideas for a meal and the app would give a number of suggestions that go with the food specified to help balance the meal and maintain good PH levels in the body. For example, if a user chose steak they would type "steak" into the "Balance It" section and the app would output foods that help break down steak and level PH in the body. 


As the project concludes, new elements have been added to the application to better serve users. A new component of the application would help individuals figure out what they could make from what they have in their fridge or pantry. A big aspect of an app like this could to be to educate users about why food is unhealthy or healthy so that the user can identify food more easily that is good for them. To broaden the marketing audience I have also decided to market to athletes. The "Eat This" app would feature a section for athletes where they can plug in what type of athlete they are and athletic goals to find food selections appropriate for the goal in mind. 


The project overall went quite well. I had never blogged before so it was new to me but it was a fun experience and I would do it again. I learned a lot not just about entrepreneurship but also more about IST and it's applicable relations in the world not just in an entrepreneurial aspect. 


You can find my 3 peer comments at the following:

Kim Kenny    

http://disasterisopportunity.blogspot.com/2011/09/week-1-post-1-lightbulb-turns-on.html?showComment=1317941586568#c2052965593900471980

Terry Li

http://baconflip.blogspot.com/2011/09/week-1-entrepreneurship.html?showComment=1317942198640#c8831461103017499322

Igor Mouity

http://scoffeecup101.blogspot.com/2011/09/week-1-smart-coffee-cup.html?showComment=1317942600453#c6308223279235089232

Week 7: Blog Review Post

Arnold Kim is the owner of MacRumors, a popular Apple rumors website. He began working on the blog in his final year of medical school but gave up on being a doctor to blog full time. Kim blogs about the latest Apple rumors that thousands read regularly. He runs macrumors.com, toucharcade.com, and appshopper.com where he mostly talks about Apple and technology.

Arnold Kim blogs about the latest Apple rumors and the lastest in tech. He keeps you up to date with Apple's latest inovations and what they are working on. He addresses issues consumers have regarding Apple products and blogs what is being done on Apples side of it.

To check out all that Arnold Kim is doing to settle Apple rumors and to see the latest of what Apple is up to, check out Kim's blog at http://www.macrumors.com/mac/   It is a great blog sit with tons of tech and Apple information.

Week 6: Operating System and Digital Color

For the success of the Eat This application and it's webpage counterpart, an operating system will have to be utilized. Most people are familiar with the two popular operating systems, Windows and Mac OS, but have little knowledge of what it means. An operating system manages hardware and software, acting as a intermediary between the two. Another important aspect, is the digital color used to create the application and the website to appeal to users.

Mobile market operating systems are important for the use of applications. Smart-phones are necessary to run the application. Two big competing Mobile Operating Systems are the iPhone and Android, but any other mobile operating system will do as well. Without the mobile operating system there would be no mobile application because it couldn't be run.

Digital color is important when designing web-based images. Hue, saturation and brightness all play into the images appearance. Hue is the color type, saturation is the intensity of the color, and brightness is well the brightness of the color. Using hexadecimal color I can create over 16.7 million color combinations to find the perfect color for the application and webpage.

Week 5: Bits and Bytes

The app may benefit from having sounds available. Advertisers could enable ads accessed to be heard which would require sound. Also step by step verbal instructions could be available for users as well. More goes into sound than one might expect. Bits and bytes are main components of sound and effect how sound is heard.

Lossy Compression plays into creating sound and it states that our ears can only detect certain frequency’s and certain patterns so it discards what we cannot hear. Size also matter. Sound clips will not be long, requiring minimal space just Kilobytes or at most Megabytes. Bits also play into visuals and 16-bit depth would be used to have the clearest image.

To have the most success, the app will need to play to all levels of the field. Visuals need to be crisp and clear to appeal to users. Sound is also another appealing aspect of the app. Sound can be incorporated not only for profit by advertisers but it could also have spoken instructions for users. It is important to understand the basics of how sound works to have it work effectively and efficiently on the application.

Week 4: Input Output

The technological world is expanding constantly and consumers are looking for quick and easy technological fixes. In order to run a success business, one must keep on top of the lastest innovations to keep consumers satisfied.

The "Eat This" app is heavily based on information updated by users. Therefore, different means of input and input devices are required for the app. Input is simply, any data and instructions entered into the memory of a computer. The app is mainly accessed on smartphone which have built in keyboards or touch screens, two forms of input. Without input, the application would fail miserably because users are required to input information to generate responses from the application. The application then outputs data that has been processed into useful forms for the users.

Another great and useful tool the "Eat This" application will utilize are QR codes. QR codes are popping up all over and they are a great way for users to scan restaurant menus into the application and get feedback on healthy eating. With just a scan users have access to entire restaurant menus. The "Eat This" app will then connect to the restaurant menu selecting options for users.

Week 3: Hardware

Websites are available where you can make your own app. Where computers come in is maintaining user information and with designing and maintaining a Website that goes along with the "Eat This" app itself. Depending on the success of the app and the number of users, computing changes would be needed.

Running an app may require computers of high quality which are essential to keep everything running smoothly. A large amount of RAM, 8G or up, would be necessary for creating a Website and running CAD to work on graphics for ads, branding, logos, and the likes. Large numbers of users are anticipated and their information will have to be stored, taking up memory.

A USB hub is key to making things run smoother when designing. With a USB hub, a camera, scanner, and external hard drive could be plugged in at the same time. I would be able to edit and scan photos simultaneously while running Photoshop without seeing a difference in the speed of the CPU. The Website would feature pictures of the "Eat This" app with tutorials on how to easily work it. Online users could easily see what the "Eat This" App is all about.

Week 2 Excel

     The "Eat this" app will cost users a one time $4.99. The company will profit additionally by promoting ads that are relevant to users and their lifestyles. The company will use an Excel Spreadsheet to organize subscriber information along with advertising information.
     There will be graphs to keep track of different subscriber information that can be used to target audiences for different advertising. Graphs will keep track of the age demographics of users to provide relevant advertisements. In addition, users can "like" and "dislike" different ads which will be recorded in the Excel spreadsheet to better target the ads promoted to certain individuals.
     Payments made will be recorded in the Excel Spreadsheet in case any questions arise, employees can pull up all information easily to settle any problems. Pivot tables will also be used to enable our company to quickly and easily summarize and analyze large amounts of our data.